New Balance shoes blend comfort and durability, but proper cleaning can extend their life and keep them looking fresh. This guide walks American readers through effective cleaning methods using common sneaker care products, with practical tips for different materials like canvas and suede.
Quick Answer
For most New Balance sneakers, start with a gentle brush, spot clean stains, then wash with a dedicated sneaker cleaning kit. Finish with a microfiber towel and odor-eliminating spray to refresh the scent. Dry away from direct heat to preserve shape.
What You’ll Need
- sneaker cleaning brush set nylon bristle
- canvas sneaker cleaning kit with detergent
- suede nubuck sneaker cleaner kit brush
- microfiber towel cloth for sneakers cleaning
- odor eliminating spray for sneakers
Before You Start
Assess the shoe material: canvas, suede, or a mix. Use a gentle touch to avoid damaging delicate areas. Always test a small, inconspicuous area first. Spare a few hours for air-drying; avoid heat sources that can warp soles or fade colors. Important: remove laces and insoles and wash them separately if needed. Store shoes in a well-ventilated area to prevent mildew.
Step-By-Step: How To Clean New Balance Shoes
- Remove laces and insoles; rinse laces separately or replace if heavily stained.
- Dry brushing: use a sneaker cleaning brush set nylon bristle to wipe away loose dirt from the outsole and uppers.
- Canvas areas: mix a small amount of canvas sneaker cleaning kit with detergent with warm water. Dip the brush and scrub in gentle circular motions.
- Suede or nubuck areas: apply a suede nubuck sneaker cleaner kit brush and brush in one direction to lift dirt without grinding it in. Avoid soaking suede.
- Stubborn stains: spot clean with a damp microfiber towel cloth for sneakers cleaning; reuse a clean area to prevent spreading stain.
- Rinse lightly by blotting with a clean damp towel to remove soap residue. Do not saturate the fabric or suede.
- Drying: press tissue or paper towels into the toe box to help shape and absorb moisture. Air-dry away from direct heat or sunlight.
- Freshen: once dry, spray a short mist of odor eliminating spray for sneakers to neutralize odors; allow to dry fully before wearing.
- Reassemble: reinsert clean insoles and laced tightly; consider laundering laces again if they still look dull.
- Maintenance: repeat cleaning every 1–2 months with light touchups to keep sneakers looking new.
- Storage: store in a cool, dry place; avoid crowded closets that trap moisture.
Troubleshooting
| Symptom | Likely Cause | Fix | Prevention |
|---|---|---|---|
| Color fading after washing | Excess heat or harsh detergent | Use lukewarm water and mild detergent; air-dry | Test detergents on a small area first |
| Stiff suede after cleaning | Over-wetting suede | Blot with dry towel and brush once dry | Keep suede dry; use proper suede cleaner |
| Persistent odor | Doulr buildup in fabric | Apply odor eliminating spray after drying; repeat as needed | Regular cleaning and airing out |
| Soap residue on canvas | Too much detergent | Rinse lightly with a damp cloth | Use minimal soap |
| Stains reappearing | Deep set stains | Spot-clean with dedicated cleaners; repeat | Address stains promptly |
Common Mistakes
- Using hot water or bleach on colored canvas or suede
- Saturating materials, especially suede or knit fabrics
- Not removing laces and insoles before cleaning
- Skipping drying time, leading to mildew or deformities
Tips For Best Results
- Work in a shaded area to prevent sun bleaching during drying.
- Always brush before washing to remove surface dust.
- Keep a dedicated microfiber towel specifically for sneakers to avoid cross-contamination.
- For heavy odors, extend the drying period and repeat the odor elimination spray in small amounts.
- Rotate cleaning routines for canvas and suede if both materials are present, using material-specific brushes.
Call A Professional
If the shoes have delicate components, custom embroidery, or severe staining that resists standard cleaning methods, consider professional sneaker cleaning services. Stop signs to seek help include color bleeding, cracks in suede, or water-based stains that have penetrated deeply into the sole. When in doubt, a professional assessment can prevent permanent damage.
FAQ
Can I put New Balance shoes in the washing machine?
Machine washing can cause color fading, sole separation, or water damage in suede. Hand cleaning with appropriate brushes is usually safer.
How often should I clean my sneakers?
Regular light cleaning after wearing helps prevent buildup. Deep cleans every 4–8 weeks depending on usage and conditions.
Is it necessary to use a dedicated detergent?
Using a sneaker-specific detergent ensures color protection and safer formulas for fabrics.
Can I dry barefoot or on a heater?
Avoid direct heat; air-dry in a well-ventilated area to prevent warping or shrinkage.
Buying Guide
Choosing cleaning tools and supplies tailored for New Balance sneakers ensures longevity and performance. Key buying factors include material compatibility, cleaning power, and ease of use.
Material compatibility
Ensure the cleaning kit covers canvas and suede/nubuck, as New Balance models often combine materials. Kits labeled for multiple materials reduce the need for separate products.
Cleaning power and gentleness
Look for gentle detergents and soft-bristled brushes to lift dirt without harming fibers. A nylon-bristle brush is ideal for most surfaces, while a soft suede brush is needed for nubuck.
Odor control
An odor-eliminating spray or deodorizing solution helps maintain fresh-smelling sneakers between cleanings. Choose alcohol-free formulas to minimize fabric damage.
Absorbent finishing tools
Microfiber towels with high absorbency help lift moisture and soap residue without leaving lint. Consider possessing multiple towels to rotate during cleaning.
Convenience and storage
Compact kits with labeled steps simplify a routine. Look for dry brushes, pre-measured detergents, and resealable packaging to keep supplies organized.
Value and storage considerations
While it’s tempting to buy the most comprehensive kit, prioritize essential items for canvas and suede. A compact, well-rounded set offers the best long-term value for regular use.